Here is a bit more greenwashing from Coca-Cola. Although they are encouraging consumers to recyle, which is a good thing, they imply a bit more eco-friendliness than is accurate. See this post to learn more about what Coke does to “be green”.
This is a good time to mention that just because a company is discussed on our blog, doesn’t mean we think all of their efforts are a sham. Coke is doing a big thing by spending advertising dollars to help people remember to recycle. Greenwashing or not.