The Greenwashing Blog http://thegreenwashingblog.com Greenwashing News and Information: Examine Misleading Claims About Environmental Benefits Wed, 04 May 2016 19:07:11 +0000 en-US hourly 1 EarthTalk: Green Certification for Consumer Products : Separating the Wheat from the Chaff http://thegreenwashingblog.com/2016/05/03/green-certification-consumer-products-separating-wheat-chaff/ http://thegreenwashingblog.com/2016/05/03/green-certification-consumer-products-separating-wheat-chaff/#respond Tue, 03 May 2016 18:37:57 +0000 http://thegreenwashingblog.com/?p=1362 EarthTalk® is a weekly environmental column made available to our readers from the editors of E/The Environmental Magazine How can I tell if the green certifications and labels on all kinds of products these days are legitimate or just ‘greenwashing’? – Paul Bass, New York, NY As sustainability becomes more mainstream, more and more products today […]

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Asian Cosmetic Sales Boom, But Greenwashing an Issue http://thegreenwashingblog.com/2015/06/26/asian-cosmetic-sales-boom-but-greenwashing-an-issue/ http://thegreenwashingblog.com/2015/06/26/asian-cosmetic-sales-boom-but-greenwashing-an-issue/#respond Fri, 26 Jun 2015 18:46:01 +0000 http://thegreenwashingblog.com/?p=1331 As purchasing power rises in Asia, the sale of cosmetics has continued to increase. However, the growth has come with a backlash, as some are claiming that Asian cosmetics are engaging in “greenwashing” of their products. According to industry watchdog group Organic Monitor, many Western brands that specialize in natural and organic cosmetics have withdrawn […]

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Matthew McConaughey Doesn’t Want You to Hug Trees, Just Drive a Lincoln http://thegreenwashingblog.com/2015/04/20/matthew-mcconaughey-lincoln-ad-not-about-hugging-trees/ http://thegreenwashingblog.com/2015/04/20/matthew-mcconaughey-lincoln-ad-not-about-hugging-trees/#respond Mon, 20 Apr 2015 16:10:33 +0000 http://thegreenwashingblog.com/?p=1304 I can’t tell if a recent Matthew McConaughey Lincoln ad was really meant to be taken seriously (or just seriously sell cars). It seemed like a Saturday Night Live spoof at first. I had to check to make sure it wasn’t actually Saturday night as I watched. It’s not about huggin’ trees Matthew McConaughey stares off […]

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Pepsi True: Truly a Healthy Choice or Marketing Greenwashing? http://thegreenwashingblog.com/2014/11/06/pepsi-true-truly-healthy-choice-marketing-greenwashing/ http://thegreenwashingblog.com/2014/11/06/pepsi-true-truly-healthy-choice-marketing-greenwashing/#respond Thu, 06 Nov 2014 17:52:40 +0000 http://thegreenwashingblog.com/?p=1296 PepsiCola’s recent attempts at releasing products to attract environmentally aware consumers is being singled out by some as one of corporate America’s most blatant – and ineffective – attempts at greenwashing the public. Pepsi recently followed in the steps of Coca-Cola in introducing a “mid-calorie” soda. Pepsi True comes in a green can (to help […]

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Environmentalists Continue to Call for Tighter Controls on Fracking http://thegreenwashingblog.com/2014/09/30/fracking-greenwash/ http://thegreenwashingblog.com/2014/09/30/fracking-greenwash/#respond Tue, 30 Sep 2014 17:48:19 +0000 http://thegreenwashingblog.com/?p=1286 Development of the technology and techniques used in hydraulic fracturing – commonly referred to as fracking – has directly resulted in a vast expansion of the United States oil and natural gas industry. This new method of reaching previously unreachable reserves of fossil fuels should mean a large energy supply for the country for years […]

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