The CFL (compact fluorescent lights) thing is really overdone. That is the go-to go-green tip and the first thing people say when defending their greenness. However Sylvania took it to the next level by offering an “EcoBright” bulb for headlights. Good rule of thumb: if it says “eco” in the name, it’s probably not. The […]
Here is a bit more greenwashing from Coca-Cola. Although they are encouraging consumers to recyle, which is a good thing, they imply a bit more eco-friendliness than is accurate. See this post to learn more about what Coke does to “be green”. This is a good time to mention that just because a company is […]
A zipcar ad featuring a car driving through green grass. Is the ad implying that a zip car helps save the environment?
Mentos – Freshly Picked Gum. Ad from People Magazine in February, 2009. Greenwashing at it’s best, or maybe it’s worst? I’m not sure. I can’t tell if this is a joke or not, but it certainly implies that their processed gum is fresh and straight off the vine. I’d love to see a tree that grows Mentos gum pieces. I hope it’s a joke.
Ford Escape Hybrid Commercial with Kermit the Frog singing It’s not that easy being green. A greenwashing ad tries to sell Ford cars as environmentally friendly products.