Mentos – Freshly Picked Gum. Ad from People Magazine in February, 2009. Greenwashing at it’s best, or maybe it’s worst? I’m not sure. I can’t tell if this is a joke or not, but it certainly implies that their processed gum is fresh and straight off the vine. I’d love to see a tree that grows Mentos gum pieces. I hope it’s a joke.
This image is from a magazine in 2007. While I think it’s great that The Home Depot is saying that the Eco Options Program is their “biggest home improvement project” yet, there is nothing but a small link at the very bottom of their website about this program. Not to mention the advertisement seems to be something they cranked out just because they better hop on to the Earth-friendly eco-wagon.